Big Warm Up

November 20, 2009

Maybe it’s because i’ve had a particularly tough morning, but this made me tear up today!   Land’s End does a great job of showcasing a commitment to a cause in which they can make a difference (not random, but makes strategic sense), while also showing a deftness in tugging on emotional strings AND making it easy to share the “cause” with friends..
I’ve embedded the video below but to customize it for yourself (you’ll see what I mean once you watch it) and share with your friends, you will want to go to The Big Warm Up.   Enjoy… and go home and go through your closets…winter’s coming and it’s cold.

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Posted by | Filed Under Maraschino Cherries, PR 

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    • Tonya is a Community Content Producer forWUSA9.com, DC's CBS affiliate.